OUR 10-YEAR VISION
Be Africa’s most valuable “Natural Beverage” company by Dec 31, 2027. A1-27
***Multinational presence, dominant modern retail market share, agency ratings/ranking (KPMG, McKinsey etc reports)
We pursue our mission with a spirit full of honesty & integrity that inspires enthusiasm & hope for better life.
To create better moments for fun and enjoyment
To make healthy living more exciting, accessible and absolutely delicious
OUR CULTURE
CREATE BETTER…
OUR CORE VALUES
LEADERSHIP (S.C.I.T)
Sacrifice — We are committed to excellence, especially when not convenient
Creativity — We exercise courage to lead and to be different
Integrity — We are honest and Do what we say we will do
teamwork — We consciously work together & expect each member to add value and to win